Poised for its annual thrill, Star
lager brand is creating another platform for tourists and fun seekers at the 2012 Osun Osogbo Festival through the hosting this year’s edition of the Osun
Osogbo Star Beer village.
The month long event, which will be held alongside the Star sponsored Osun
Osogbo Festival, is expected tosee consumers of the brand enjoying performances from various musical
artistes as well as winning fantastic prizes.
Explaining the concept behind the Star Beer Village, Omotunde Adenusi,
Brand Manager – Star, Nigerian Breweries Plc., stated that the activation was
conceived to give consumers of Star, a unique experience. “The Star Village is
actually a place where people are going to enjoy the unique experience of
Star. Star is a brand that engenders excitement, fun and connectivity
amongst friends. It is an opportunity for old friends to meet and people to make new friends. That is what the Star Beer village is all about,” he
explained.
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